A smug young husband says "Augh! This coffee is criminal!" as he throws a cup of his wife's coffee into a bed of petunias. Then, he obnoxiously berates his wife while sticking his finger in her face saying, "Admit it! Your coffee really is murder!" The wife seeks out a wise old man in the grocery store and pleads, "Papa Eddie, it's my coffee -- it's murder!" Papa Eddie is the male version of Mrs. Olsen, another Folger's coffee pusher. Papa Eddie makes a strange gesture of holding his hands over his head to demonstrate that Folger's coffee is "mountain grown." Problem solved!